Will McInnes, Managing Director at Nixon McInnes Limited
The 8 Social Media Commandments and How They Change Marketing
Thursday, Nov 12, 08:30 - 09:30

Will McInnes is Managing Director at Nixon McInnes Limited, the largest independent social media agency in the UK which creates stronger unions between major international brands and their consumers. Nixon McInnes’ clients include Cisco, Oxfam, Chelsea Football Club, Coca-Cola, and BMW, among many others. At the firm, McInnes is responsible for guiding the strategic direction of the business, directing a number of our key client relationships, and managing the management team.

McInnes monitors the geeky early adopter activity online and translates the concepts for marketers desperate to know how to apply these new online techniques. His presentations are passionate, inspiring, and often humorous. A believer in the wisdom of crowds, he engages with his audience drawing on their experience, questions, and ideas. A natural entertainer and passionate speaker, his talks and training sessions demand the full attention of his audiences, and the result is an engaging and inspiring dynamic.

As a consultant, McInnes has deep expertise in new emerging digital channels and technologies that can be harnessed for online communication and marketing, for both B2C & B2B brands. As a trainer, he delivers engaging, practical training workshops to professional marketers and communicators and has taught delegates from many respected organizations including, Time Out Group, BBC, Lloyds TSB, Zurich Financial, and Oxford University Press.